Brand Manager
Job responsibility
Develop and implement a marketing and sales strategy in order to deliver volume, share and profit targets as specified.
Effectively market products/services by conducting market research, overseeing product development and design, launching new products, overseeing advertising campaigns and monitoring sales performance.
Monitor, analyze and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the products/services.
Monitor, analyze and product performance and customer feedback to generate new product ideas, identify product/service features that need to be changed to meet customer needs and liaise with other areas of the organization such as RD, Purchasing, Sourcing and Graphic department
Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.
Involvement in the development of the companys long term planning that identifies new business opportunities, markets and partners.
Conducts periodical market visits and periodical brand valuation
Ensure all marketing activities comply with developed annual budgets, quarterly forecast and monthly demand plans and reporting results of department
Work with the Marketing Manager to prepare sales forecasts and budgets, monitor sales volume, revenues and cost against forecast and adapt plans to improve the sales performance of the products and services.
Working closely with distribution partners
Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.
Coordinating the development of communication materials such as catalogues, websites, brochures, packaging and in-store displays.
Delivering internal and external presentations regarding new product introductions, marketing materials, business objective and communication stra
อัตรา 1
เงินเดือน N/A
บริษัท อุตสาหกรรมมิตรมงคล จำกัด
จังหวัด กรุงเทพมหานคร จอมทอง บางขุนเทียน บางบอน
วันที่ 29 ก.พ. 2567
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